Leeza Silverman, Australian Beadwear Designer

the ArTTable's Business-in-a-box

Bougainvillea kit designed by Leeza for the ArTTable

Conducting tutor training

Leeza speaks to Australian Beader Magazine, February 2006

How did you become involved with The ArTTable?

The ArTTable is a company that sparks creativity with workshops in your own home and provides a 'Business in a Box' opportunity for crafters. As an established designer/trainer who travels extensively I listened to the requests for help and advice and stories of many who were interested in knowing how I got into the Fashion and design industry. Starting your own business and running a successful company is no small undertaking and there is a lot to come to grips with.

I wanted to be able to help others in an immediate and accessible way to overcome the hurdles of the jewellery business. I saw the tremendous potential of creating an easy way for those that love making jewellery to create a successful business in The ArTTable party plan workshops. The 'Business in a Box' condenses all these years of business knowledge I have into a comprehensive training program.

If you already make and sell jewellery, combining this with The ArTTable in home workshops will help you to create a successful business. This business training and mentoring program is the 'missing component' to running your own successful business and my way of reaching out to help and guide you.

About the ArTTable Beadwear Business in a Box

As a working woman, designer, trainer, entrepreneur and mentor I know how busy life is. Starting a business on your own is difficult and you need someone to keep you going. It's stressful worrying about inventory, cash flow, return on investment, products turnover ratios and that's just for starters! Organising business registrations, brochures, websites, buying stock and marketing on your own is enough to make anyone give up on their dream of running their own business. But the ArTTable Business in a Box has all that covered for you. Imagine having your own mentor and business advisor as far as a phone call away!

About the ArTTable experience

Its so rewarding running an ArTTable workshop and sparking peoples creativity. As an ArTTable tutor you can teach not only jewellery but mosaics, glass to glass and macramé making at in home parties. Its so rewarding being able to share the gift of creativity. Anyone can start with an ArTTable kit and create something beautiful. The best part is listening to the delighted cries of 'I didn't know I could do that' and the pride in being able to share your knowledge and the reward of your own business doing what you love!

Why did you decide to design kits for The ArTTable?

I've worked long and hard to have a successful career in the fashion industry. In the last several years I have been sharing my years of industry knowledge and training in workshops and programs nationally and internationally. I was overwhelmed by the amount of people asking for my designs over the years in kit form. The ArTTable shares my same unwavering commitment to professional quality training and products and the goal of bridging the gap between art and craft so naturally I was delighted to have my name associated with this company!

With the ArTTable we worked together to come up with an exclusive range of kits and in home workshops that share my skills and knowledge in an easily accessible way. It's so rewarding for me to see the delight in participants eyes when they take one of these beautiful kits and make it themselves! I'm so proud and delighted to be involved with The ArTTable and the wonderful work they do to make my dream of sharing the gift of creativity come true.
Now you can too!

Go on - light your creative spark. It's so rewarding.

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